Call Tracking and Analytics Software

When was the last time you called your bank, mobile network provider or any other customer service agent, not to be greeted with “this call may be recorded and monitored for training and quality purposes”? We live in an era of high-octane data gathering, what was once frowned upon is now universally accepted as a way of life. WildJar call intelligence software is designed to elevate the efficiency and productivity of your business, whatever the industry.

In order to improve efficiency for both customers and service providers alike, as well as ensuring and evidencing that the highest standards of compliance are adhered to, the ability to track phone call conversions is now a must for any successful business. In fact, there are a number of benefits to this practice. Your reps will appreciate it, primarily for the way it allows them to review and improve on their strategy, especially in sales roles. It provides total visibility and allows managers to offer tailor-made coaching to staff. It can also allow for the faster onboarding of new employees, as they can use previously recorded, real-world scenarios as reference points.

Does your business drive sales via the phone? If so, you’re going to need phone call conversion tracking to track your leads, as well as conversions and anything else essential towards proving the ROI on your marketing strategy. Often overlooked, tracking your calls in Google Analytics can provide essential data, like campaign and keyword performance, as well as allowing you to fully understand the paths to conversion. The savvy marketer can then take this information and use it to better optimise future campaigns. Overall, the benefits include heightened accuracy in reporting, coupled with a better insight into what’s actually happening on sales calls. It also gives you the ability to track calls that aren’t from ad clicks and create call-based customer segments.